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What You Need to Know About Bing’s New Link Penalties
/by Ed SmithAs the second largest search engine, site owners also optimize for Bing. And just recently, Bing released new link penalties that will affect private blog networks, manipulated cross-site linking, and subdomain leasing. All of these are intended to offer a better search experience and a fair platform for internet users and website owners. Are you […]
How SEO can Improve Brand PR
/by Ed SmithSearch engine optimization is often uncharted territory for many businesses. But unknown to them, SEO can bring tons of benefits – ranging from website traffic, higher conversions, and even boosting a brand’s PR. Bad reviews, RipOff Reports, and other nasty citings can damage your business’ reputation. But instead of wallowing in despair or trying to […]
4 Ways to Improve Your Google My Business Profile Right Now
/by Ed SmithA Google My Business (GMB) account is crucial for every business that aims to boost its local online visibility. Aside from signing up and beefing your account with as much content you can muster, there are more ways to improve your profile. This way, you can maximize the tool’s potential in boosting your conversion and […]
How to Get SEO Buy-in
/by Ed SmithLet’s face it: not all business executives welcome the idea of SEO. They see it as another unnecessary expense that doesn’t have any direct benefit on their bottom line. SEO professionals tend to be outsiders who don’t have a place in their business. If ever SEO experts make it to the list, they are at […]
How to Recover from the November 2019 Google Update
/by Ed SmithEvery year, Google releases new updates as a way to improve the user search experience. However, each update also means that site owners have to keep up to recover from the update. It’s easy to panic and be overcome with confusion. But instead of wasting your time doing the guesswork, we recommend some tips here […]